If any company has seen its star rising in a standout year, it’s Verswire. Guided by founder and CEO Sherry Saeedi (co-host of Face The Music on idobi Radio), Nick Lippman of Lippman Entertainment (as well as the co-host of The Real Modern Family and Face The Music on idobi Radio), blink-182’s Mark Hoppus, and Fall Out Boy bassist/Clandestine Industries founder, Pete Wentz, the revolutionary and forward-thinking VC-modeled company has been making seismic shifts in the alternative music space since its launch less than two years ago.
Today, Verswire takes another giant, progressive forward leap with the announcement of its groundbreaking publishing arm, a strategic collaboration with Kobalt Music Group (home to Finneas, IDLES, Phoebe Bridgers, etc.). Simultaneously, the artist-centric company has secured an impressive $12.3 million in seed money and series A investments, led by the dynamic forces of EOA Productions and yours truly, idobi Radio. Noteworthy backers in this venture include industry luminaries such as Warped Tour founder Kevin Lyman and Gus Brandt, the tour manager for the legendary Foo Fighters. The launch of the publishing arm, as well as the substantial funding that Verswire has received, will “usher in the next phase of,” the company “as we continue growing our roster of artists and bolster the services and individual investments we dedicate to them,” Saeedi shares.
Read more: Best New Songs We Had On Repeat Throughout 2023, Vol. 1
“idobi Radio firmly believes in the Verswire mission, and we couldn’t be more proud to be supporting the journey,” idobi CEO Eddie Barella shares. “More than just investors, idobi Radio will continue to team up with Verswire artists to produce compelling radio, video, editorial, and social media content.”
The company continues to its next chapter of meteoric rise by welcoming the Travis Mills-led duo, girlfriends, to its artist roster. This marks the company’s second signing, and founder/CEO Sherry Saeedi enthusiastically remarks, “We’re ecstatic to celebrate our second year as a company with the signing of girlfriends and cannot wait to achieve incredible things together in 2024 and beyond.”
Verswire initially turned heads by sealing a deal with the disruptive Los Angeles-based outfit Beauty School Dropout and witnessing the success of their 2022 debut album, WE MADE PLANS & GOD LAUGHED, followed by their 2023 sophomore release, READY TO EAT. Since joining Verswire, the trio’s streaming numbers have astronomically surged from 4 million to over 50 million listens. From what started as underground, intimate thrift store pop-up shows to 200 people in LA, the group has grown into supporting artists such as Jaden Hossler, Maggie Lindemann, and blink-182 across their 2023 reunion tour. Additionally, the group is now leading their own headline shows and has graced major festival stages such as Lollapalooza and Reading & Leeds.
Saeedi shares with Variety, “We’re very proud to say that Beauty School Dropout, the first band we ever signed, has seen enormous growth over the past eighteen months and has already begun receiving royalty checks—all within their first album cycle.”
The potential for boundless success for both Beauty School Dropout and Verswire‘s recent addition, girlfriends, is immeasurable. Here’s to 2024 and beyond!
