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Lady Gaga sale a $3.2M ad campaign for Amazon Cloud Player
Christmas came early for Lady Gaga fans this week, as Amazon sold downloads of the singer’s brand-new LP, “Born This Way,” for just 99 cents on Monday and Thursday of this week.
Industry sources told Billboard on Friday that Amazon sold some 440,000 downloads of the album – nearly all of which were the 99-cent version. Billboard will include the count normally for their weekly Billboard 200 chart.