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Music industry looks to new models to boost sales
The U.S. music industry is becoming more open-minded about working with online music stores from the tiniest start-up to Amazon.com, hoping to boost digital music sales and erode the dominance of Apple Inc’s iTunes. U.S. music companies, once paranoid about the wide-scale piracy enabled by Web-based companies like Napster and KaZaa, are now embracing new business models such as giving away free song downloads. Their goal is: to increase digital revenue as CD sales drop more sharply than anticipated; and to create alternatives to iTunes to boost their negotiating power against Apple when licensing contracts are renewed. “Any viable music… Read more »