In the wake of the tsunami disasters in Southeast Asia and Eastern Africa, more celebrities are using their star power to help garner support for the victims and their families.
Madonna, Diana Ross, Maroon 5 and Mary J. Blige have joined the NBC Universal benefit special, “Tsunami Aid: A Concert of Hope,” a program that will benefit the American Red Cross, according to Reuters.
The telethon will air on Saturday on NBC and its sister cable channels, which include USA, Bravo, Sci-Fi, MSNBC and CNBC.
Virgin Megastores has also announced that it will contribute to the relief effort by launching “100 Acts of Support – The Concerts for Banda Aceh.” The event – which focuses attention on the Indonesian city of Banda Aceh, as it was hit particularly hard by the tsunami – will feature a full day of 100 live performances in its 20 outlets on January 20. Proceeds from the concerts will be donated to the Music for Relief fund, in conjunction with the American Red Cross.
While Virgin is seeking major-label acts to appear at its stores, the company has also put out a call for unsigned and developing acts to participate. Artists interested in being considered for this event should check out virginmegamagazine.com by Thursday for more information and ways to apply.