Arriving with a witty accompanying music video, Letdown. has unleashed their latest offering, “Hate Myself.” The track, while analyzing why people compartmentalize self-hatred, transforms into an anthem across the clever chorus.
As the chorus boldly proclaims, “If I hate myself today/What makes it different than any other day,” it serves as the focal point of the single. However, it is the accompanying video that elevates the experience, offering a much-needed dose of comedic relief. With Max Moore at the helm of the music video, renowned for his directorial work on notable videos such as Neck Deep‘s “STFU,” JXDN and Travis Barker‘s “Better Off Dead,” Motionless In White‘s “Masterpiece,” among others, the track and accompanying visual for “Hate Myself” inject new vitality into the monotony of the corporate workplace.
Here, Letdown. mastermind Blake Coddington is depicted wreaking havoc in his office. Fed up with the mundane 9-5 and expectations laid on him, this culminates in antics such as Xeroxing his face, his middle fingers, and of course, his ass, before plastering the office space with the resulting copies.
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“The concept of self-loathing revolves around acknowledging that one’s life has reached a nadir and ultimately embracing this reality,” Coddington shares of the new single. “Engaging in a futile struggle against intrusive thoughts proves to be counterproductive, as one succumbs to their influence and reacts in manners they have long yearned for. It is a sentiment shared by many, this desire to revolt against the monotony of our existence, yet we comprehend that improvement lies on the horizon.”
He continues, speaking on behalf of the accompanying music video, “‘Hate Myself'” was an absolute blast to shoot. The video showcases the impact of intrusive thoughts taking control in a typical, stressful real-life situation. With brilliant direction from Max Moore (All Time Low, JXDN), the video comes to life in a way that brilliantly captures the innermost desires that we all share to break free from the mundane and let our hair down. The experience of shooting this video was truly unforgettable, and I can’t wait for everyone to see it!”
If you’re hating yourself today, watch Letdown.’s “Hate Myself,” and it will all be okay.
Letdown. will be performing at Pointfest on May 18 in Maryland Heights, MO. You can get tickets to the festival here.
Performance Dates:
- May 18—Maryland Heights, MO @ Pointfest 2024
