Radio stations untangle more direct Web connections
Radio companies took a giant step forward in 2008 by embracing online and mobile applications like never before. Clear Channel, with centralized Web site design services and such innovative Web programing as its “Stripped” concert series and “New” artist spotlight program, has long led the way, but other broadcast groups also made momentous strides. No company increased its commitment to the digital space in 2008 more than CBS Radio which announced a content and advertising partnership with AOL Music in March. Since then, 150 CBS Radio stations and 200 AOL Music Internet stations have become powered by a CBS Radio… Read more »
