Napster or Not, Downloading & Sharing of Music Files Continues
A study by market-research firm Odyssey shows that 31% of online users over the age of 16 – or over 40 million U.S. consumers – report they have downloaded or transferred music online in the past six months, and they do so an average of 11 times per week. These findings were part of Odyssey’s Breadbox, a semiannual study of U.S. consumers focused on attitudes toward, and usage of, e-commerce and other retail channels. Affecting The Industry While the music industry tries to restrict file sharing among online users, consumers continue to transfer and download online music. Later this week,… Read more »
