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Consumers Waiting For Better Radio
The American ear has been both excited and soothed, thanks to the crystal clear sound of CDs and digital music downloaded from the Web. So that makes the hiss, crackle and static of the AM and FM radio even less appealing, and more frightening for those who make a living in radio. Facing the reality that consumers are demanding better quality audio, broadcasters gathered here at a convention are looking to retool by moving from analog to digital. The result of this, say industry leaders attending the National Association of Broadcasters meeting, will be FM radio in CD-quality and AM… Read more »
