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Steriogram: The Making Of A Band – Feature
“At the end of every show we’d grab handfuls of these stickers we made at Kinko’s with our name and website,” says Steriogram frontman Brad Carter. “We’d toss ’em to our fans from the stage, 300 or 400 stickers every night.” Carter laughs at the band’s ultra-humble approach to building fan loyalty. But it’s working. Steriogram’s homemade stickers, website and music videos, together with its enthusiastic courting of street teams and high school kids, helped launch the rock-hiphop group from obscurity in Auckland, NZ, to a major deal with Capitol Records. “Our goal was to play in America because our… Read more »