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Pink Inks Marketing Agreement With Bally Total Fitness
Pink has signed a marketing agreement with health-and-fitness service provider Bally Total Fitness. The terms of the agreement call for a creative collaboration between the singer and Bally on a new hip-hop dance aerobics class called Get Your Body Started, and a national dance competition. In addition, Pink will be seen and heard in national and local print-and-television advertising for the fitness company, and she and her music will also be featured in a radio campaign. In return, Bally will serve as the presenting sponsor of Pink’s upcoming North American headlining tour, Pink: The Party Tour 2002, which will kick… Read more »