From whipped-cream-loaded bras to pink cotton candy clouds, Katy Perry has delivered her share of eye-catching visuals throughout the unveiling of her Teenage Dream album. And in a new commercial for German TV channel ProSieben’s “Star Force,” she keeps the momentum going as she cranks up the colors and jumps into the future.
In the 90-second spot, which is basically an alternative, shortened mini-video for her single “Teenage Dream,” the singer plays a sort of singing robot inside the walls of a beaming city building from the future. As it begins, we see a woman with lots of frosted makeup robotically walk alongside people in skintight space outfits towards a moving door. They approach a still figure, who appears to be “turned off,” until a jukebox turns on and plays the familiar tune.
Katy Perry comes to life, channeling a futuristic Marilyn Monroe in a red dress that mimics the iconic white one in “The Seven Year Itch.” The singer then transforms into a 1960s housewife with a polka-dot geometric dress. But with a blink of an eye, that look is gone in favor of a superhero-gone-sex-kitten look. Riding a flaring rocket that floats before a building window, Perry shoots into the city lights before doing her spokesperson drop: “We love to entertain you.”
The commercial serves as a drastic change from the singer’s official video for “Teenage Dream,” which depicts her driving around the sunny hills of California and canoodling and dancing the day away in an empty parking lot. In one clip, she serves up a plastic, robotic image, while the other plays up her flirty persona. Even though both clips remain vastly different from one another, the carefree atmosphere is still apparent. Whether they’re dancing around a beach half-naked or decked out in retro attire, Perry is surrounded by a party you could only wish to be part of.