Eminem's Pill-Purple Ride Up For Auction

By | June 11, 2002 at 12:00 AM

Fans who wish they could walk a mile in Eminem’s shoes now have a chance to cruise one in his car.

The rapper traded in his Ford Mustang last week to a Detroit-area dealer who plans to auction the car to the highest bidder.

The 1999 Mustang convertible, custom-painted purple from its original red and with a tan leather interior, is available for viewing at Russ Milne Ford in Macomb, Michigan. One lucky buyer with cash to spare can drive Eminem’s near-mint ride, with 17,656 miles on it and a small mark on the front bumper, right off the lot.

The buyer will not be getting the whole package, however, as general manager Keith Batko believed the car once featured a $7,000 stereo system and Mustang Cobra wheels that were removed prior to the trade.

Russ Milne Ford will donate any money the sale brings in “over and above the normal Mustang price,” Batko said, to the Macomb Literacy Project, a charity that teaches adults to read. He is looking to enlist the help of eBay or Christie’s to execute the auction and hopes that “the Eminem factor” will help hike up the asking price.

Batko believed the Mustang to be Eminem’s first automobile purchased after the release of his first album. He recalled that Eminem rolled into the dealership in a beat-up old car and drove out in a rental while his royalty check cleared.

In his video for “Without Me,” Eminem labels himself the “worst thing since Elvis Presley.” Batko insisted that the purple Mustang will someday be an important piece of music history and boldly declared, “Eminem will be the next Elvis.”

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