EMI is teaming up with U.S. new-media company Roxio to become the first major music label to create a legitimate online business for burning music onto compact discs.
Consumers will be able to download music from EMI’s catalog online and use Roxio’s decryption software to transfer songs to CD. The pair hope the easy-to-use system will undercut the popularity of burning pirated music.
As it typically does in its new-media deals, EMI is taking a small equity stake in Roxio, which is based in Milpitas, Calif.
EMI has more than 40 deals in place with new-media companies.