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Audible Partners with chapters.indigo.ca

Wayne, N.J. & Toronto – Audible, Inc. (NASDAQ SC: ADBL), the leading provider of digitally delivered spoken word audio, and Indigo Books & Music Inc. (TSX: IDG), Canada’s largest book retailer, today announced that Audible’s download service for audiobooks and other valuable spoken word programs is now available on chapters.indigo.ca, the Company’s e-commerce site. Visitors to chapters.indigo.ca can now shop, download, and listen to best-selling audiobooks, periodicals, radio programs, language learning, and all of audible.com’s 55,000 hours of valuable spoken word audio.

The “Listen to an Excerpt” feature on chapters.indigo.ca gives shoppers the ability to first sample a portion of the audiobook free of charge, then download and transfer Audible’s audiobooks and other spoken word titles for listening on AudibleReady® MP3 players, personal digital assistants, or smart wireless devices. Listeners are able to supplement their reading time by listening to audio versions of print works when they cannot otherwise read, such a when working out or commuting to work.

The Audible feature is promoted on the homepage and integrated within the book-related navigation throughout chapters.indigo.ca. Audible maintains customer accounts, delivers the AudibleManager® software to new users, and serves audio downloads to listeners. Through this partnership Indigo Books & Music Inc. offers a service to Canadian booklovers shopping online this holiday season, while Audible benefits from a new channel with which to acquire customers.

In addition, Audible is introducing a rebate program to customers at select Indigo and Chapters retail stores and online which offers $125 CAD cash-back on any iPods or other AudibleReady devices with a 12-month commitment to an AudibleListener® membership. The membership consists of any 2 audiobooks from Audible’s inventory of more then 6,000 titles for $26.50 CAD per month, or 1 audiobook and 1 one-month subscription from Audible’s Subscription Center for $18.50 CAD per month.

“Indigo’s partnership with audible.com enhances the booklovers’ shopping experience online in that it provides not only an innovative new format to enjoy books but also critical decision support. What is more compelling than to hear the author read an excerpt from his or her own book?” says Jonathan Ehrlich, Senior Vice-President of Online Operations, Indigo Books & Music Inc. “Indigo continues to look for state-of-the-art services and features and the Audible service meets our standards for service and value that our customers have grown to expect.”

“Indigo Books & Music Inc, with its chain of elegant brick and mortar stores, and its e-commerce site, is a significant Canadian institution,” says Foy Sperring, Jr., Senior Vice President of Strategic Alliances, Audible, Inc. “We are very optimistic that this multi-channel relationship will allow Indigo’s customers to experience the pleasures afforded by the audible.com service.”

 
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